Veset is a pioneer in SaaS cloud playout, offering an all-in-one platform for linear TV channel management. Its flagship product, Veset Nimbus, enables broadcasters to create, manage, and monetize channels entirely in the cloud, supporting OTT and traditional distribution. The platform is deployed on AWS and provides features such as scheduling, graphics, live streaming, and dynamic ad insertion. Veset was acquired by PLAY Inc in 2023, adding credibility to its market position.
At Hamburg OPEN 2026, Veset observed that DACH-region broadcasters are shifting cloud adoption from experimentation to strategic deployment, prioritizing cost efficiency, disaster recovery, and European cloud solutions for data sovereignty. The shift matters as cloud-native playout platforms like Veset Nimbus are replacing traditional on-premise infrastructure for channel launch, scaling, and resilient failover.
Veset details its Nimbus cloud playout platform's live content delivery capabilities, supporting up to 8 simultaneous live input feeds on AWS EC2 Linux-based playouts via protocols like RTP-FEC, RTMP, RIST, Zixi, and AWS MediaConnect, adding 4-8 seconds of end-to-end latency compared to SDI workflows.
Gatis Gailis
CEO, Founder
Veset announced three updates to its Nimbus cloud playout platform: live recording, cloud-based graphics scheduling, and new output support for MainConcept H.264, H.265/HEVC, and native SRT. These features aim to improve format interoperability and workflow flexibility for broadcasters managing linear channels in the cloud.
Veset and swXtch.io have integrated Nimbus cloud playout with cloudSwXtch virtual overlay network to enable cloud multicast, PTP, and packet pacing for live broadcast delivery, removing a barrier to cloud adoption for broadcasters.
Veset announced that its self-service cloud playout subscription, Veset Nimbus, has surpassed 200 customer trials since its launch in November 2025, indicating growing demand for simplified cloud-based linear channel creation.
Veset's cloud playout platform Nimbus has been selected by a major MENA children's media group to power the playout for a new free-to-air kids' TV channel, following an initial deployment in 2025. The deployment uses a 1+1 backup configuration across separate AWS availability zones.
Veset, a cloud playout provider, launched Veset Stratus at IBC 2019, a SaaS platform offering simple, professional-grade linear channel origination for content owners. The platform enables creation of 24/7 or pop-up linear channels combining VOD and live content in under an hour, targeting new content creators and event streamers. Stratus is natively built on AWS and supports SCTE-35 ad markers, live graphics, and REST API control.
Veset has made its Stratus SaaS application for linear TV channel creation and management available on AWS Marketplace, integrating with AWS Media Services like Elemental MediaConnect, MediaLive, and CloudFront. The offering provides a pay-as-you-go 'playout on demand' model aimed at simplifying ad-supported linear channel launches for content owners.
Veset, developer of the Nimbus cloud playout platform, announced AdWise, a new ad-insertion platform that uses dynamic squeezing technology to place contextual ads alongside live video feeds without interrupting content. Built on AWS, AdWise targets linear TV, AVOD, and FAST channels, aiming to enhance monetization by removing traditional ad breaks. The product was announced on February 1, 2024, with no third-party validation or customer adoption data included.
Japanese media technology company PLAY, INC. has acquired Veset, a cloud playout and channel management provider. Veset will operate as a wholly-owned subsidiary, with co-founder Gatis Gailis becoming CEO to drive expansion in Asia.
