The Streaming Video Technology Alliance (SVTA) is a global technical association that differentiates itself by providing a neutral forum for companies across the streaming video ecosystem to collaboratively solve technical challenges. Unlike individual vendors, the SVTA focuses on developing best practices, technical specifications, and open-source software like the Common Media Library to improve the delivery of high-quality video at scale. Its working groups address critical issues such as measurement and quality of experience, advertising, and playback, with over 30 published documents freely available to the industry. This collaborative, pre-competitive approach helps shape industry standards and ensures a more consistent end-user experience.
The Streaming Video Technology Alliance (SVTA) UltraHD Services Working Group has identified MPEG AAC-IIF as a recommended codec for high-channel-count, low-latency audio transport in REMI and Next Generation Audio (NGA) workflows. The standard supports serialized ADM metadata and phase alignment, addressing critical requirements for cloud-based production and bandwidth-constrained distribution links.
The Streaming Video Technology Alliance (SVTA) is hosting a 1.5-day technical workshop on AI in streaming video at Orange Labs in Rennes, France, on October 5-6, 2026. The event aims to move beyond experimental AI use cases by focusing on practical engineering applications in encoding, analytics, and agentic workflows.
Working group focused on DASH-IF standards.
The Streaming Video Technology Alliance (SVTA) has launched two new technical microcourses, H.264 Encoding Essentials and Adaptive Bitrate Streaming Essentials, priced at $39.99 each. These specialized training modules are derived from Jan Ozer's comprehensive curriculum and are designed for engineers and product managers needing focused technical expertise.
The Streaming Video Technology Alliance (SVTA) has opened speaker submissions for its SEGMENTS:2026 Atlanta conference, seeking presentations that address technical and operational challenges across the streaming workflow. The call for speakers outlines specific areas of interest including workflow, ingest, content, playback, manipulation, delivery, analytics, and operations, with a submission deadline of June 1, 2026. The SVTA emphasizes solutions to real-world problems and encourages participation from those working in streaming operations.
The Streaming Video Technology Alliance (SVTA) announced the release of four new documents addressing media quality assessment data transmission, Open Caching API security, hosted edge caches, and content protection information exchange. Additionally, the SVTA made four new open-source repositories public, including an Open Caching system reference software and a CMCD custom keys registry.
