Roku Advertising is the ad sales arm of the #1 TV streaming platform in the U.S., Canada, and Mexico, offering advertisers massive scale and deep engagement. It provides innovative solutions like Roku Curate, which combines Roku's first-party data with purchase data to enable direct audience curation and better campaign effectiveness without upfront commitments. The platform also offers a comprehensive measurement toolkit including reach, brand resonance, and sales attribution, all built on verified identity. Roku's partnerships with leading marketing and advertising platforms provide unrivaled insights across the customer journey.
Self-service solution for launching and managing Roku CTV ad campaigns.
Creative services and ad experiences for premium branded storytelling on Roku.
Ways to buy Roku advertising inventory through programmatic platforms.
Interactive ad formats such as Ok-to-Email/Text, Ok-to-Checkout, and Ok-to-Remind.
Measurement and attribution capabilities for understanding campaign performance.
