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Parks Associates

Analyst Firms & Investment

Website

www.parksassociates.com

Contact

info@parksassociates.com

Category

Business News

Type

Publication

LinkedIn
Updated Jul 9, 2026 ·

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Parks Associates

Parks Associates homepage screenshot

Overview

Parks Associates is an internationally recognized market research and consulting firm specializing in emerging consumer technology products and services, particularly IoT, smart home, and connected entertainment. The company differentiates itself through a combination of primary consumer research, industry analysis, and executive conferences such as CONNECTIONS, Smart Energy Summit, Connected Health Summit, and Future of Video. Their services include market reports, custom research, workshops, and annual subscriptions, serving Fortune 500 to startups. As a woman-founded and certified business, Parks Associates provides data-driven insights that help clients navigate rapidly evolving markets.

Products & Services

Research Memberships

Subscription-based access to Parks Associates research, reports, and analysis.

Visibility Memberships

Marketing and visibility offerings that support thought leadership and industry presence.

Streaming Video Tracker

Research service covering streaming video market trends and competitive dynamics.

Smart Home and Security Tracker

Research service tracking smart home, security, and connected consumer technology markets.

Broadband Market Tracker

Research service focused on broadband market trends and consumer adoption.

Leadership

  • Tricia Parks

    Owner

  • Lorenzo Parks

    cfo

  • Mindi Sue Sternblitz-Rubenstein, MBA

    VP, Marketing

  • Elizabeth Parks ✨⭐️

    President and CMO

  • Elizabeth Parks

    VP Marketing

  • Herb Sih

    Chief Revenue Officer

  • Jennifer Kent, Ph.D.

    SVP & Principal Analyst

  • Jason Paris

    VP Of Business Development

Parks Associates in the News

  • Jun 24, 2026
    Parks Associates announces agenda and speakers for fourth annual Smart Spaces on September 15-16 in Plano, Texas

    Parks Associates announced the agenda and speakers for its fourth annual Smart Spaces conference, focused on apartments, hospitality, and community living. The event is scheduled for September 15-16, 2026, in Plano, Texas.

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