MAGNA is the centralized IPG Mediabrands resource that develops intelligence, investment, and innovation strategies for agency teams and clients. It utilizes insights, forecasts, and strategic relationships to provide clients with a competitive marketplace advantage. By harnessing the aggregate power of all IPG media investments, MAGNA negotiates preferred pricing and secures premium inventory to drive maximum value for clients.
Proprietary research studies that test advertising effectiveness and consumer response across formats and platforms.
Forecasts, market analyses, and media landscape reports covering advertising spend, trends, and audience behavior.
Overview of MAGNA’s mission, values, and role as a global media intelligence company.
Regional and global leadership directory for MAGNA executives and market leads.
Global office and headquarters directory with local contact details.
Gesa Wuestemann
Managing Partner
Thomas A. Gallo
Chief Executive Officer
Aschwin de Bruijn
Managing Director
Imre Tallósy
Managing Director
Sami Montague
Managing Director, Operations, Global Value
Dahami Henry
Executive Assistant to President, North America
Julie McMillan
VP, Partner Strategy
Tim Dagnesi
SVP, Global Strategic Investment, Marketplace Strategy
MAGNA’s homepage currently features a new media trial with Sightly focused on speed and cultural alignment. The page indicates this is a recent company update, but the exact publication date is not shown in the search result.
