Madhive is a leading demand-side platform (DSP) and AI solutions partner purpose-built for local media, brands, and agencies in the CTV advertising space. Its unified operating system integrates planning, targeting, activation, optimization, and measurement, powered by Maverick AI and over a decade of proprietary local intelligence. The platform processes 260 billion ad opportunities daily and powers more than 50,000 campaigns every day, serving major content owners like FOX, Scripps, and TEGNA. A $300 million investment from Goldman Sachs Asset Management further underscores its credibility and scale in the programmatic TV advertising market.
Accurate, flexible forecasting that simplifies decision making.
Intuitive controls that put you in the driver’s seat.
Advanced measurement with transparent reporting.
Software & service that’s customized to your team.
Intelligence that delivers.
Setting a new standard for trust and transparency in local media.
Jim Wilson
CEO / President / Board Member
Spencer Potts
Chief Executive Officer
Mike Ossias
Chief Financial Officer
Jeff Fagel
Chief Marketing Officer
Bob Hammond
Chief Technology Officer
Darius Sacco
Chief Technology Officer
Mike Kim
Chief Product Officer
Craig Berlingo
Chief Product Officer
Nicki Harkrider-Probey
Chief Revenue Officer
Jon Kaplan
Chief Revenue Officer
