Integral Ad Science (IAS) is a global media measurement and optimization platform that differentiates itself through its comprehensive, data-driven approach to digital ad verification and optimization. The company leverages enriched data signals to ensure ads are viewable, safe, and suitable for real people, and it has extended its capabilities to advanced channels like connected TV (CTV). IAS's acquisition of Context (formerly Protected Media) strengthened its ability to combat sophisticated ad fraud, while its proprietary technology for supply path optimization and contextual targeting offers advertisers greater transparency and return on investment. With a mission to build trust and transparency in digital media, IAS serves the world's largest advertisers, publishers, and platforms, and has been recognized for its innovation in media quality.
Solutions designed to detect and prevent invalid traffic and fraudulent impressions.
Tools that help ensure ads appear in safe and contextually appropriate environments.
Context-aware targeting solutions that align ads with relevant content signals.
Measurement solutions to verify whether ads were actually in view and eligible to be seen.
Signals and optimization tools intended to improve campaign effectiveness and quality outcomes.
Alan Murray
Co-Founder
Lidiane Jones
Chief Executive Officer
Lisa Utzschneider
CEO
Joshua Abram
Co-Founder
Björn Lindholm
Managing Director, Nordics.
Carly Linsell
Executive Director, Agency Partnerships EMEA
Jan Philipp (JP) Hinrichs
Executive Director, Global Agency Partnerships, EMEA (DACH & CEE)
Marcia Byrne
Managing Director
