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Index Exchange

Streaming Advertising & Monetization

Website

www.indexexchange.com

Contact

customer.service@indexexchange.ae

Category

Monetization & Ad Tech

Type

Vendor

LinkedIn
Updated Aug 24, 2026 ·

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Index Exchange

Index Exchange homepage screenshot

Overview

Index Exchange is a global supply-side platform that differentiates itself through radically transparent business practices and a dedication to total market efficiency. The company provides media owners with tools to maximize advertising revenue across any screen and format, connecting them with leading brands. Index Exchange emphasizes trust and integrity in the programmatic ecosystem, serving as a neutral ally for publishers.

Products & Services

Addressability Portfolio

Our ad exchange enables media owners to grow revenue and marketers to reach consumers on any screen, through any ad format.

Channels and Formats

Our ad exchange enables media owners to grow revenue and marketers to reach consumers on any screen, through any ad format.

Data and Analytics

Our ad exchange enables media owners to grow revenue and marketers to reach consumers on any screen, through any ad format.

Deals

Our ad exchange enables media owners to grow revenue and marketers to reach consumers on any screen, through any ad format.

Index Cloud

Index Cloud is our neutral compute environment for decisioning closer to when impressions originate.

Index Marketplaces

Our ad exchange enables media owners to grow revenue and marketers to reach consumers on any screen, through any ad format.

Exchange Efficiency

We uphold exceptional standards to deliver on our vision of total market efficiency.

Exchange Quality

We’re dedicated to building a safe and transparent omnichannel marketplace that provides a trusted experience for consumers.

Exchange Transparency

We’re dedicated to building a safe and transparent omnichannel marketplace that provides a trusted experience for consumers.

Streaming TV

Streaming TV Reach new audiences and drive higher ROI with streaming TV.

Online Video

Our ad exchange enables media owners to grow revenue and marketers to reach consumers on any screen, through any ad format.

Inventory Packages

Inventory Packages Explore off-the-shelf and customizable, designed for your marketing KPIs or seasonal campaigns.

Leadership

  • Andrew Casale

    President & CEO

  • Tyler Taylor

    VP, DSP Operations

  • Friedrich (Fritz) S.

    VP: Technology Operations

  • Jonathan Menezes, CPA, CA

    VP, Finance & Analytics

  • Danielle Scaduto

    Head of Product Operations

  • Mike McNeeley

    SVP, Product

  • James Wilhite

    VP of Product Management

  • Michael Richardson

    VP of Product Management

  • Jourdain-Alexander Casale

    VP of Product Management

  • John Jackson

    Director of Product, Cloud

  • Lori Goode

    Chief Marketing Officer

  • Daniel Perez

    VP, Brand Marketing

  • Christina Fanelli

    VP of Product Marketing

  • Ray Ghanbari

    Chief Technology Officer

  • Eran Udassin

    VP of Machine Learning and Optimisation Engineering

  • Tony Savor

    VP Platform Engineering

  • Jennifer Smith

    VP of Engineering

  • Shael Fryer

    VP, Revenue Operations

  • Alex Gardner

    Chief Revenue Officer

  • Cadi Jones

    SVP EMEA

Index Exchange in the News

  • Aug 11, 2026
    Ad Tech
    NBCUniversal Performance Insights Hub targets small brands with real-time measurement

    NBCUniversal is launching a self-serve Performance Insights Hub to provide advertisers with real-time streaming campaign data and is expanding programmatic access to live sports inventory. The initiative, discussed in an interview with NBCU executive Kristina Shepard, focuses on improving measurement capabilities and accessibility for small and medium-sized brands on Peacock.

  • Jul 23, 2026
    Ad Tech
    Walmart Connect and Index Exchange extend shopper data to open web

    Walmart Connect is extending retail media data to the open internet via its Connect Select marketplace, developed in collaboration with Index Exchange. The initiative leverages Vizio TV inventory to allow advertisers to link streaming ad campaigns with in-store and online sales data for closed-loop measurement.

  • Jul 16, 2026
    Ad Tech
    Roku targets $250B search and social market via interactive Action Ads

    Roku is promoting its Action Ads format and AI-driven home screen features to attract bottom-of-funnel performance marketing budgets. By enabling remote-control interactivity and signaling, the company aims to divert spend from traditional search and social platforms toward its connected TV ecosystem.

  • Jul 14, 2026
    Ad Tech
    WPP integrates Open Intelligence with Index Marketplaces for sell-side decisioning

    WPP and Index Exchange are partnering to integrate WPP's Open Intelligence data solution with Index Marketplaces. The collaboration aims to enable sell-side programmatic decisioning and the use of agentic AI to improve supply path optimization and campaign performance.

  • Jun 23, 2026
    Culture Hive and Subjective launch agentic cultural optimization for premium CTV via Index Marketplaces

    Culture Hive Media Group and Subjective announced a Cultural Relevance Score capability available through Index Marketplaces, extending Index Exchange’s sell-side decisioning for premium connected TV inventory.

  • Jun 18, 2026
    Ad Tech
    IAB Tech Lab and Index Exchange slash programmatic latency by 95%

    Index Exchange has detailed the mechanics of the IAB Tech Lab's Agentic Real-Time Framework (ARTF), a new standard designed to execute programmatic trading logic within containerized environments directly inside auction infrastructure. By moving decisioning intelligence locally to the exchange, the framework aims to reduce programmatic bid latency by up to 95% and lower cloud compute costs. The system allows ad verification, identity, and bid enrichment tools to pitch changes in under 10 milliseconds before bid requests reach DSPs.

  • May 30, 2026
    Ad Tech
    Bedrock Debuts Containerised DSP Deployment on Index Cloud

    Bedrock Platform has debuted the first containerized demand-side platform (DSP), deploying its bidder on Index Exchange's Index Cloud infrastructure. This integration aims to enable more efficient and scalable programmatic buying by operating the DSP's custom models and bidder closer to the impression, reducing infrastructure costs and expanding participation across available opportunities. Independent agencies like InterMedia Group and Bay Street Media are among the first to test this new model for AI-driven programmatic decisioning.

  • May 16, 2026
    Ad Tech
    Index Exchange Expands Streaming Capabilities with New Support for Pause Ads

    Index Exchange announced programmatic support for pause ads across streaming platforms including DIRECTV Advertising, Foxtel, Philo, and Plex. This new capability allows marketers to programmatically access non-intrusive ad inventory that appears when viewers pause content, aiming for greater standardization and efficiency in streaming ad formats.

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