
Blue Lucy provides an orchestration platform that integrates DAM, MAM, and media services into a unified workflow layer, enabling media organizations to manage complex content supply chains. Their platform connects storage, processing, enrichment, and delivery into fully traceable workflows, offering greater visibility and control. The company's products, BLAM and BOLT, are designed for rapid deployment and operational efficiency in high-volume video environments.
Blue Lucy is launching its Connected Value Audit at IBC 2026, a framework designed to measure the business value of media orchestration through a Connected Value Index. The tool aims to help media organizations distinguish between basic automation and dependency-aware orchestration by benchmarking workflows against metrics like decision complexity and manual effort reduction.
Blue Lucy is promoting a modular, service-based approach to media orchestration at IBC 2026. The company is encouraging operators to deploy specific workflow 'slices' for tasks like review, approval, and social publishing rather than replacing entire platforms.