Disney’s Mandalorian movie faces a fractured Star Wars fandom
The article discusses low expectations for the upcoming film 'The Mandalorian and Grogu' ahead of its theatrical release, suggesting a fractured 'Star Wars' fandom. It posits that Disney is facing a challenge to revitalize the franchise's perceived scope following its Disney+ streaming exclusivity.
Key Takeaways
- The Mandalorian and Grogu is heading into theaters with low expectations.
- The article describes the Star Wars fandom as deeply fractured.
- Disney+ exclusivity is cited as part of the challenge in making Star Wars feel big again.
Why It Matters
The immediate issue is that The Mandalorian and Grogu is entering theaters without much momentum, which makes the film a test of whether Disney can reframe Star Wars as a large-scale theatrical franchise again. The broader competitive angle is Disney’s reliance on Disney+ for Star Wars storytelling, which the article says has left the fandom fractured and the property feeling smaller. The key signal to watch is whether Disney can materially change that perception around this theatrical release, since the article frames that as the central challenge.
Read full article at theankler.com
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