Lithuanian broadcaster LNK Group has transitioned five national networks to a SMPTE ST 2110 infrastructure using Grass Valley's AMPP Media Operating System. The deployment replaces legacy hardware with a software-defined architecture, integrating on-premises playout with cloud-based disaster recovery and media management.
This deployment demonstrates the practical shift toward Dynamic Media Facilities where broadcast applications are no longer tethered to proprietary hardware. By utilizing the AMPP Media Operating System, LNK Group gains the ability to modify workflows without rebuilding physical signal chains, providing a blueprint for mid-sized broadcasters seeking operational resilience. Within the broader ecosystem, this move highlights the maturing of SMPTE ST 2110 as a stable foundation for hybrid on-premises and cloud environments. The integration of SCTE insertion specifically bridges the gap between traditional linear broadcasting and digital ad-tech requirements. Watch for whether other regional broadcasters follow this software-defined compute model to reduce long-term capital expenditure on specialized hardware.
The industry is increasingly focused on edge infrastructure live production to improve efficiency and reduce latency in distributed broadcast environments.
LNK Group has successfully transitioned five national television networks to a SMPTE ST 2110 architecture using Grass Valley’s AMPP Media Operating System. By replacing legacy hardware with software-defined infrastructure, the broadcaster gains operational flexibility, enabling seamless integration between on-premises playout and cloud-based disaster recovery while modernizing its digital advertising capabilities.
LNK Group utilized Grass Valley’s AMPP Media Operating System, specifically deploying Playout X and Framelight X applications to manage its five national networks.
The system supports SCTE insertion for downstream advertising on LNK’s digital platform, alongside the use of HTML5 graphics and live inputs.
The integration with existing Telestream DIVA and Vantage systems was managed by Baltic partner Hannu Pro.
It demonstrates a shift toward software-defined production where broadcast applications are decoupled from proprietary hardware, allowing for workflow modifications without rebuilding physical signal chains.
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