<![CDATA[StreamingMeme — Wurl coverage]]> https://www.streamingmeme.com en-us 60 Tue, 15 Sep 2026 00:00:00 GMT StreamingMeme https://www.streamingmeme.com/streamingmeme_logo_main.svg <![CDATA[StreamingMeme — Wurl coverage]]> https://www.streamingmeme.com <![CDATA[Wurl launches Content Intelligence Platform for programmatic CTV targeting]]> 00a22128-7b9d-4494-8d9d-f655de868e56 Tue, 15 Sep 2026 00:00:00 GMT <![CDATA[AppLovin shifts to pure ad-tech model after selling Apps business]]> dd3a6a40-540a-4288-ad21-216803a6d237 Sun, 23 Aug 2026 00:00:00 GMT <![CDATA[AppLovin shares fall 20% despite $1.9B Q2 revenue and 50% growth]]> 6a6f8a1c-dc17-437e-bb10-f859b2e673da Thu, 06 Aug 2026 00:00:00 GMT <![CDATA[AdGood repurposes unsold CTV inventory for nonprofit advertising at $6 CPMs]]> a33d4f26-bd3c-4edc-9d3e-cd44907000fb Fri, 24 Jul 2026 00:00:00 GMT <![CDATA[FAST Executives Shift Focus From Channel Quantity To Scene-Level Data]]> c40846f5-9828-40c6-9120-77052ad99167 Mon, 22 Jun 2026 00:00:00 GMT <![CDATA[Exact scene analysis shows 35.7% of FAST news is brand safe]]> c26082d7-f0ee-455f-8ce2-6344c9f60a23 Thu, 18 Jun 2026 00:00:00 GMT <![CDATA[FAST Viewing Up 43% YoY, Ad Revenue to Exceed $12B by 2027]]> 2a6bb243-edbd-49ce-a46b-6208e66f5e2c Mon, 08 Jun 2026 00:00:00 GMT <![CDATA[Wurl Data Shows Untapped Ad Inventory in FAST News Channels]]> b6f7ba7e-6b65-41ac-9f6d-83b778324927 Wed, 03 Jun 2026 00:00:00 GMT <![CDATA[Streaming Delays Double to 21 Months; Wurl: CTV News Ad Risk Predictable]]> b5e85e18-fabc-460b-a6cc-feb1783f01dd Tue, 02 Jun 2026 00:00:00 GMT <![CDATA[In Context: Rethinking the role of contextual advertising in CTV | Wurl]]> 379add6e-f405-4297-8a41-57eff51880fc Thu, 28 May 2026 00:00:00 GMT <![CDATA[In Context: How authentic, emotion-driven advertising is powering CTV]]> 0bc5dbff-6163-447e-9f57-a6688495e6d6 Thu, 21 May 2026 00:00:00 GMT <![CDATA[The Shift to Model-First Audience Targeting: Why LLMs are the New Media Planning Baseline]]> 838683f0-0d40-4306-97fd-212f890d6145 Fri, 20 Mar 2026 00:00:00 GMT <![CDATA[AppLovin's Strategy to Turn Streaming TV Into a Performance Marketing Channel]]> e5418dd2-420c-49f8-97eb-f998d59c4a1c Sat, 21 Feb 2026 00:00:00 GMT <![CDATA[Emotional contextual targeting more than doubles CTV ad attention duration]]> b7b4ce8f-b33d-4527-9f90-d9e9822c5c8e Mon, 02 Feb 2026 00:00:00 GMT <![CDATA[Innovid and Wurl Pair Emotional Targeting With Dynamic Creative Optimization]]> 4d93ee6a-2671-4dbf-bdda-a2bb3c1dfe92 Thu, 15 Jan 2026 00:00:00 GMT <![CDATA[Where to Find FreeWheel at Advertising Week New York]]> 72a4062c-f62d-4fce-a269-aad1ca036f8d Mon, 06 Oct 2025 00:00:00 GMT <![CDATA[Inside the Stream: FAST Viewership Increases, But Monetization Challenges Remain]]> 0f6b03c9-21f7-4adc-8328-07631689d113 Fri, 03 Oct 2025 00:00:00 GMT <![CDATA[ Wurl Appoints New CEO ]]> d0751662-b58b-47b2-9704-8cb2a731ef3c Fri, 22 Aug 2025 00:00:00 GMT <![CDATA[{"a":[{"_":"Viant, Wurl team to deliver first DSP with CTV scene-level contextual targeting","$":{"href":"/advertising/viant-wurl-team-deliver-first-dsp-ctv-scene-level-contextual-targeting","hreflang":"en"}}]}]]> 0f511345-14f7-4003-ab98-c250c9dfa7b5 Wed, 20 Aug 2025 00:00:00 GMT <![CDATA[CTV ad attention jumps 2.4x through emotional alignment with content]]> 287be3c4-adac-4529-8454-8502b096d545 Thu, 31 Jul 2025 00:00:00 GMT <![CDATA[{"a":[{"_":"M&E Career Moves: Wurl gets a new CEO","$":{"href":"/advertising/me-career-moves-gracenote-ispot-videoamp-level-c-suite","hreflang":"en"}}]}]]> f78ee373-abfb-40c2-9d9f-92e4812e76d2 Wed, 16 Jul 2025 00:00:00 GMT <![CDATA[Introducing BrandDiscovery: GenAI-powered contextual targeting | Wurl]]> e219d1eb-af5c-4631-90a2-9885715d069a Tue, 26 Mar 2024 00:00:00 GMT <![CDATA[Amazon shutters German FAST experiment while expanding regional Channels marketplace]]> 60f0242c-17b3-48f9-b710-a710ff4e3fc0 Sat, 01 Aug 2026 01:50:12 GMT <![CDATA[WURL: AI-Powered Scene-Level CTV Targeting Boosts Ad Relevance]]> 402314b3-bd68-4bf9-8f93-ed7bd762c02f Fri, 05 Jun 2026 05:10:30 GMT <![CDATA[CTV Trends Report: Rethinking Brand Safety for News | Wurl]]> 18c38894-a460-47ae-bcce-7182c2c1dd4f Thu, 28 May 2026 16:34:29 GMT <![CDATA[Inside the Stream: Interview With Wurl’s EMEA GM on Sports and FASTs - VideoNuze]]> f7146fbe-c19b-43e4-83df-ee961b7ad411 Thu, 28 May 2026 16:33:27 GMT <![CDATA[Wurl Launches BrandDiscovery | FreeWheel]]> 7657931b-4889-4dde-ae57-65dcd8b7e4b0 Wed, 13 May 2026 05:35:07 GMT