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    <title><![CDATA[StreamingMeme — Adform coverage]]></title>
    <link>https://www.streamingmeme.com</link>
    <description><![CDATA[Articles mentioning Adform.]]></description>
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    <lastBuildDate>Mon, 21 Sep 2026 00:00:00 GMT</lastBuildDate>
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      <title><![CDATA[StreamingMeme — Adform coverage]]></title>
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    <item>
      <title><![CDATA[Adform connects FLOW platform to AI tools via Model Context Protocol]]></title>
      <link><![CDATA[https://www.exchangewire.com/blog/2026/09/21/adform-brings-agentic-advertising-to-dmexco/]]></link>
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      <pubDate>Mon, 21 Sep 2026 00:00:00 GMT</pubDate>
      <category><![CDATA[MONETIZATION_AND_AD_TECH]]></category>
      <description><![CDATA[Adform has launched a Model Context Protocol server that allows advertisers to connect AI agents directly to its FLOW platform. The integration enables automated media planning, creative optimization, and reporting by connecting AI tools like ChatGPT and Claude to Adform's DSP and Ad Server.]]></description>
      <content:encoded><![CDATA[Adform has launched a Model Context Protocol server that allows advertisers to connect AI agents directly to its FLOW platform. The integration enables automated media planning, creative optimization, and reporting by connecting AI tools like ChatGPT and Claude to Adform's DSP and Ad Server.]]></content:encoded>
      <dc:creator><![CDATA[ExchangeWire]]></dc:creator>
      <author><![CDATA[ExchangeWire]]></author>
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      <title><![CDATA[Adform reports EUR 103.4M 2025 revenue and ChatGPT Ads partnership]]></title>
      <link><![CDATA[https://ppc.land/adform/]]></link>
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      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <category><![CDATA[MONETIZATION_AND_AD_TECH]]></category>
      <description><![CDATA[Adform reported EUR 103.4 million in 2025 revenue and announced a strategic partnership to become a European technology partner for ChatGPT Ads. The company continues to position its full-stack programmatic platform as an independent alternative to US-based walled gardens for CTV and omnichannel advertisers.]]></description>
      <content:encoded><![CDATA[Adform reported EUR 103.4 million in 2025 revenue and announced a strategic partnership to become a European technology partner for ChatGPT Ads. The company continues to position its full-stack programmatic platform as an independent alternative to US-based walled gardens for CTV and omnichannel advertisers.]]></content:encoded>
      <dc:creator><![CDATA[PPC Land]]></dc:creator>
      <author><![CDATA[PPC Land]]></author>
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      <title><![CDATA[Globo selects Adform as full-stack programmatic media partner in Brazil]]></title>
      <link><![CDATA[https://www.exchangewire.com/blog/2026/09/02/globo-selects-adform-as-one-of-its-programmatic-platform-partners/?amp]]></link>
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      <pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate>
      <category><![CDATA[MONETIZATION_AND_AD_TECH]]></category>
      <description><![CDATA[Brazilian media company Globo has partnered with Adform to integrate its full-stack programmatic suite, including its DSP, SSP, and ID Fusion identity graph, into the GAMA DSP. The collaboration aims to enhance outcome-driven media buying across CTV and DOOH by leveraging Globo's first-party data from 140 million user IDs.]]></description>
      <content:encoded><![CDATA[Brazilian media company Globo has partnered with Adform to integrate its full-stack programmatic suite, including its DSP, SSP, and ID Fusion identity graph, into the GAMA DSP. The collaboration aims to enhance outcome-driven media buying across CTV and DOOH by leveraging Globo's first-party data from 140 million user IDs.]]></content:encoded>
      <dc:creator><![CDATA[ExchangeWire]]></dc:creator>
      <author><![CDATA[ExchangeWire]]></author>
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    <item>
      <title><![CDATA[Adform compromised to serve malicious code via supply chain attack]]></title>
      <link><![CDATA[https://this.weekinsecurity.com/online-advertising-giant-adform-was-hacked-proving-once-again-why-ad-blockers-are-necessary/]]></link>
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      <pubDate>Tue, 04 Aug 2026 00:00:00 GMT</pubDate>
      <category><![CDATA[MONETIZATION_AND_AD_TECH]]></category>
      <description><![CDATA[Ad-tech provider Adform suffered a supply chain security breach that resulted in the injection of malicious code into its ad-loading scripts to facilitate cryptocurrency theft. The compromised scripts, which the company uses to serve 1.5 billion ads daily, demonstrate critical security vulnerabilities within programmatic advertising delivery systems.]]></description>
      <content:encoded><![CDATA[Ad-tech provider Adform suffered a supply chain security breach that resulted in the injection of malicious code into its ad-loading scripts to facilitate cryptocurrency theft. The compromised scripts, which the company uses to serve 1.5 billion ads daily, demonstrate critical security vulnerabilities within programmatic advertising delivery systems.]]></content:encoded>
      <dc:creator><![CDATA[This Week in Security]]></dc:creator>
      <author><![CDATA[This Week in Security]]></author>
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    <item>
      <title><![CDATA[Adform deploys 29 read-only AI agent skills for FLOW DSP]]></title>
      <link><![CDATA[https://ppc.land/adform-gives-ai-agents-29-read-only-skills-to-query-flow-dsp/]]></link>
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      <pubDate>Sat, 11 Jul 2026 00:00:00 GMT</pubDate>
      <category><![CDATA[MONETIZATION_AND_AD_TECH]]></category>
      <description><![CDATA[Adform has released 29 read-only agentic skills designed for the Adform FLOW demand-side platform via the Model Context Protocol. These skills allow AI systems to perform reporting, auditing, and forecasting tasks without executing direct changes to campaign settings.]]></description>
      <content:encoded><![CDATA[Adform has released 29 read-only agentic skills designed for the Adform FLOW demand-side platform via the Model Context Protocol. These skills allow AI systems to perform reporting, auditing, and forecasting tasks without executing direct changes to campaign settings.]]></content:encoded>
      <dc:creator><![CDATA[PPC Land]]></dc:creator>
      <author><![CDATA[PPC Land]]></author>
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    <item>
      <title><![CDATA[Certification Achieved in DSP by Adform]]></title>
      <link><![CDATA[https://www.linkedin.com/posts/jihadwilliam_im-happy-to-share-that-ive-obtained-a-new-activity-7408506494465318912-m4r1?utm_source=social_share_send&utm_medium=member_desktop_web&rcm=ACoAAGGhZ8MBB_0lgUYzUYmxiP49oKo6l34q-Sw]]></link>
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      <pubDate>Sun, 21 Dec 2025 00:00:00 GMT</pubDate>
      <category><![CDATA[]]></category>
      <description><![CDATA[The acquisition of a DSP certification from Adform signifies a commitment to enhancing expertise in programmatic advertising and audience targeting, crucial for professionals in the streaming video industry navigating data-driven media buying strategies.]]></description>
      <content:encoded><![CDATA[The acquisition of a DSP certification from Adform signifies a commitment to enhancing expertise in programmatic advertising and audience targeting, crucial for professionals in the streaming video industry navigating data-driven media buying strategies.]]></content:encoded>
      <dc:creator><![CDATA[Jihad William]]></dc:creator>
      <author><![CDATA[Jihad William]]></author>
      
    </item>

    <item>
      <title><![CDATA[Adform acquires Splicky]]></title>
      <link><![CDATA[https://www.advanced-television.com/2025/12/19/adform-acquires-splicky/]]></link>
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      <pubDate>Fri, 19 Dec 2025 00:00:00 GMT</pubDate>
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      <description><![CDATA[Adform has acquired Splicky, the advertising technology arm of Switzerland’s Goldbach Group, to strengthen its presence in the Digital Out-of-Home (DOOH) advertising market across the DACH region. This move enables Adform to broaden its service offerings in media buying, highlighting growing integration between programmatic platforms and DOOH in the streaming video ecosystem.]]></description>
      <content:encoded><![CDATA[Adform has acquired Splicky, the advertising technology arm of Switzerland’s Goldbach Group, to strengthen its presence in the Digital Out-of-Home (DOOH) advertising market across the DACH region. This move enables Adform to broaden its service offerings in media buying, highlighting growing integration between programmatic platforms and DOOH in the streaming video ecosystem.]]></content:encoded>
      <dc:creator><![CDATA[Advanced Television]]></dc:creator>
      <author><![CDATA[Advanced Television]]></author>
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    <item>
      <title><![CDATA[New Women Lead Episode Straight From The Digital Distillery Amsterdam Edition]]></title>
      <link><![CDATA[https://www.linkedin.com/posts/the-digital-distillery-conference_womenlead-podcast-thedigitaldistillery-activity-7397274259812925440-gOeZ?utm_source=social_share_send&utm_medium=member_desktop_web&rcm=ACoAAGB-C4EBlqWNV8yrfWe9vPVLTGfmUaqkJM8]]></link>
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      <pubDate>Thu, 20 Nov 2025 00:00:00 GMT</pubDate>
      <category><![CDATA[]]></category>
      <description><![CDATA[In a recent podcast episode, leaders from Adform, Microsoft Advertising, and IPG Mediabrands discussed the evolving ad landscape, emphasizing the importance of authenticity, diversity, and technical expertise in navigating challenges within the industry, particularly in the age of AI.]]></description>
      <content:encoded><![CDATA[In a recent podcast episode, leaders from Adform, Microsoft Advertising, and IPG Mediabrands discussed the evolving ad landscape, emphasizing the importance of authenticity, diversity, and technical expertise in navigating challenges within the industry, particularly in the age of AI.]]></content:encoded>
      <dc:creator><![CDATA[The Digital Distillery]]></dc:creator>
      <author><![CDATA[The Digital Distillery]]></author>
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      <title><![CDATA[In-App Targeting is now LIVE in 4D!]]></title>
      <link><![CDATA[https://www.linkedin.com/posts/4d-contextual_adtech-ai-contextualtargeting-activity-7378413272183607296-KNdn?utm_source=social_share_send&utm_medium=member_desktop_web&rcm=ACoAAF851PgBfaBS7WxKuYziQh5RoPODpfVEnkI]]></link>
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      <pubDate>Mon, 29 Sep 2025 00:00:00 GMT</pubDate>
      <category><![CDATA[]]></category>
      <description><![CDATA[4D has launched In-App targeting, allowing users to create custom contexts and utilize publicly available taxonomies through platforms like Adform and The Trade Desk. This advancement enhances advertising precision and reflects ongoing innovation in contextual advertising technologies.]]></description>
      <content:encoded><![CDATA[4D has launched In-App targeting, allowing users to create custom contexts and utilize publicly available taxonomies through platforms like Adform and The Trade Desk. This advancement enhances advertising precision and reflects ongoing innovation in contextual advertising technologies.]]></content:encoded>
      <dc:creator><![CDATA[4D Contextual]]></dc:creator>
      <author><![CDATA[4D Contextual]]></author>
      
    </item>

    <item>
      <title><![CDATA[Transitioning from Vistar to Adform: A New Chapter in Programmatic Advertising]]></title>
      <link><![CDATA[https://www.linkedin.com/posts/ivan-semenov-9334841a0_programmatic-dooh-advertising-activity-7378381603200352256-veCW?utm_source=social_share_send&utm_medium=member_desktop_web&rcm=ACoAAF8Va2gBSCVpOQDu4XJVUF0hD37LGD8Dkl0]]></link>
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      <pubDate>Mon, 29 Sep 2025 00:00:00 GMT</pubDate>
      <category><![CDATA[]]></category>
      <description><![CDATA[A former team member from Vistar announces a new position at Adform, intending to drive programmatic advertising forward and foster collaboration within the industry. This move highlights ongoing growth and innovation within the programmatic and DOOH sectors.]]></description>
      <content:encoded><![CDATA[A former team member from Vistar announces a new position at Adform, intending to drive programmatic advertising forward and foster collaboration within the industry. This move highlights ongoing growth and innovation within the programmatic and DOOH sectors.]]></content:encoded>
      <dc:creator><![CDATA[Ivan Semenov]]></dc:creator>
      <author><![CDATA[Ivan Semenov]]></author>
      
    </item>

    <item>
      <title><![CDATA[Adform integrates IAB agentic protocols to standardize AI ad workflows]]></title>
      <link><![CDATA[https://www.exchangewire.com/blog/2026/07/08/adform-reinforces-commitment-to-open-standards-for-agentic-advertising/?amp]]></link>
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      <pubDate>Thu, 09 Jul 2026 00:23:02 GMT</pubDate>
      <category><![CDATA[MONETIZATION_AND_AD_TECH]]></category>
      <description><![CDATA[Adform announced its integration of the IAB Tech Lab's Agentic Advertising Management Protocols (AAMP 2.0) and Agentic Real-Time Framework (ARTF) into its advertising platform. The initiative aims to facilitate interoperable, standard-based workflows for AI agents across programmatic advertising, moving away from fragmented proprietary systems.]]></description>
      <content:encoded><![CDATA[Adform announced its integration of the IAB Tech Lab's Agentic Advertising Management Protocols (AAMP 2.0) and Agentic Real-Time Framework (ARTF) into its advertising platform. The initiative aims to facilitate interoperable, standard-based workflows for AI agents across programmatic advertising, moving away from fragmented proprietary systems.]]></content:encoded>
      <dc:creator><![CDATA[ExchangeWire]]></dc:creator>
      <author><![CDATA[ExchangeWire]]></author>
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    <item>
      <title><![CDATA[Adform opens full-stack infrastructure for Agentic Advertising  - Adform]]></title>
      <link><![CDATA[https://site.adform.com/resources/newsroom/adform-opens-full-stack-infrastructure-for-agentic-advertising]]></link>
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      <pubDate>Thu, 28 May 2026 16:37:15 GMT</pubDate>
      <category><![CDATA[MONETIZATION_AND_AD_TECH]]></category>
      <description><![CDATA[Adform has launched a "full-stack infrastructure for Agentic Advertising." This new offering aims to leverage Artificial Intelligence to optimize advertising processes. The core news is the release of this new ad tech infrastructure from Adform.]]></description>
      <content:encoded><![CDATA[Adform has launched a "full-stack infrastructure for Agentic Advertising." This new offering aims to leverage Artificial Intelligence to optimize advertising processes. The core news is the release of this new ad tech infrastructure from Adform.]]></content:encoded>
      <dc:creator><![CDATA[Adform]]></dc:creator>
      <author><![CDATA[Adform]]></author>
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    <item>
      <title><![CDATA[New Video Frontiers – London, April 15-16, 2026 – Video & CTV Advertising's Global Gathering]]></title>
      <link><![CDATA[https://newvideofrontiers.com/#agenda]]></link>
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      <pubDate>Tue, 07 Apr 2026 07:31:24 GMT</pubDate>
      <category><![CDATA[MONETIZATION_AND_AD_TECH]]></category>
      <description><![CDATA[The page promotes New Video Frontiers, VideoWeek’s CTV and video advertising conference in London (Kings Place) on April 15–16, 2026, and lists themes focused on CTV ad trading, measurement, programmatic growth, and AI’s impact on video/TV workflows. The agenda includes sessions and speakers from ad tech, broadcasters, agencies, measurement firms, and platforms, with partners including Comcast Advertising (platinum), TiVo Ads, Epsilon, Nielsen, Rakuten TV Enterprise, PubMatic, Scope3, Dailymotion Advertising, Index Exchange, Adform, LG Ad Solutions, and Teads.]]></description>
      <content:encoded><![CDATA[The page promotes New Video Frontiers, VideoWeek’s CTV and video advertising conference in London (Kings Place) on April 15–16, 2026, and lists themes focused on CTV ad trading, measurement, programmatic growth, and AI’s impact on video/TV workflows. The agenda includes sessions and speakers from ad tech, broadcasters, agencies, measurement firms, and platforms, with partners including Comcast Advertising (platinum), TiVo Ads, Epsilon, Nielsen, Rakuten TV Enterprise, PubMatic, Scope3, Dailymotion Advertising, Index Exchange, Adform, LG Ad Solutions, and Teads.]]></content:encoded>
      <dc:creator><![CDATA[New Video Frontiers]]></dc:creator>
      <author><![CDATA[New Video Frontiers]]></author>
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